Top 10 Custom Beach Towels for Summer 2025

Treat yourself this summer season

Because your beach look deserves more than basic

Soak Up the Season in Style

If 2025 had a signature vibe, it would be personalised, sun-soaked, and unapologetically bold. As the world heads into warmer months, one summer essential is standing out from the crowd: the custom beach towel. No longer just a practical piece for drying off, today’s towels are built for self-expression. Think graphic prints, monogrammed designs, and buttery-soft textures—all created with sustainable materials and thoughtful craftsmanship. Whether you're prepping for a beach getaway or refreshing your poolside essentials, these are the towels worth making space in your bag (and your camera roll) for. 

1. Empulse – Signature Canaba Series

Explore the Canaba Collection
Designed in Australia and made for beach lovers who like to stand out, Empulse’s Signature Canaba Series combines expressive design with function-forward comfort. Each towel is crafted from a premium cotton/polyester blend that’s soft, absorbent, and built to last. The highly absorbent cotton side soaks up moisture quickly, so you're never stuck with that soggy post-swim feeling. The non-printed terry backing enhances the towel’s ability to wick away moisture fast, keeping you dry, comfortable, and ready for whatever’s next. Every towel in the Canaba Series is customisable—add your name, logo, or unique artwork—and the Empulse team guarantees a 24-hour response on all design requests. It’s summer, made personal.

The collection features over 50 designs with more added in weekly. You are bound to find a towel that fits your taste and budget. Empulse champions both Sustainability and Customisation. Discover our commitment to eco-friendly practices on our Sustainability page. Follow Empulse on TikTok and YouTube  for exclusive content, eco-conscious fashion tips, behind-the-scenes drops, and updates on our sustainable apparel collections.

2. Dock & Bay – The Monogram Collection

Source: eu.dockandbay.com | Quick Dry Towels - Meadow Lilac

Known across the US and Australia for lightweight (some would say, a bit too loghtweight...), quick-drying beach towels, Dock & Bay has taken customisation up a notch with their minimalist monogram range. These compact towels are perfect for travel, absorbing moisture quickly and shaking off sand like a pro. Choose from vibrant tones and subtle patterns to add initials or your brand mark. They're great for those who pack light but still want to stand out at the beach or poolside.

3. Tesalate – Custom Sand-Free Towels

Source: tesalate.com | Bohemian

Tesalate continues to redefine towel tech. Their signature material is engineered to repel sand and dry faster than traditional cotton. Now offering custom printing, you can upload your own artwork or logos and build a beach look that’s entirely your own. Durable enough for surf trips, soft enough for sun lounging, and stylish enough for any content shoot—it’s no wonder this one’s always selling out. Expect to pay $$$.

4. Slowtide – Artist Collab Series

Source: slowtide.com.au | Shine On Beach Towel - Deep Pacific

Blurring the lines between art and utility, Slowtide’s artist series lets you own a piece of gallery-worthy design that’s also soft, oversized, and ethically made. Available in cotton or recycled blends, these towels are now customisable with trim colours and text overlays, making them ideal for beach clubs, branded partnerships, or thoughtful gifts.

5. Personalization Mall – Family Pool Favourites

If bright colours and playful prints are your thing, this USA-based brand makes photo beach towels and name-personalised sets that are perfect for families, kids, and group vacations. With sizes for adults and little ones alike, they’re absorbent, vibrant, and budget-friendly. They're also a go-to for personalised gift orders, especially during peak holiday seasons.

6. Sunnylife – Retro Fringe Vibes

Source: Sunnylife | Beach and Picnic Blanket

This coastal lifestyle label nails aesthetic detail with their fringed beach towels now available for custom monogramming. Soft, durable, and ideal for those sunset pics, these are made for pool parties, picnics, and gifting in style.

7. Etsy – Handmade & Embroidered Picks

Etsy’s towel game is strong for shoppers looking for embroidered, made-to-order towels. From minimalist initials to full-on script fonts, the options are endless—and every purchase supports a small business.

8. Redbubble – Artist-Driven Design

Upload your own photo, illustration, or quote—or choose from thousands of original designs by indie artists. Redbubble’s custom printed towels ship globally and allow total freedom in expression.

9. Big W – Budget-Friendly Custom Towels

Source: www.bigw.com.au | Openook Ribbed Bath Towel - Dark Teal

Perfect for big events or clubs ordering in bulk, Big W offers personalised towels at low prices, with fast turnaround for photo or name-based designs. But, they are made on a budget.

10. Baiia – Designer Reversible Towels

Known for their ethical swimwear, Baiia now offers custom beach towels to match their collections. They’re reversible, chic, and made with OEKO-TEX® certified materials.

What to Look for When Choosing the Best Custom Towel

When shopping for a beach towel, it’s no longer just about the print. Look for materials like recycled polyester or organic cotton, which are better for the planet and feel great on the skin. Waffle weave textures are trending, not only for their luxe feel but also for how quickly they dry. Make sure your towel is the right size (180x90cm is ideal), especially if you’re using it as a beach mat or picnic blanket. And finally, go with brands that let you customise easily—bonus points for those with fast design support like Empulse.

Ready to Make It Personal?

This summer, it’s all about showing up as your full self. Whether you’re looking for a towel that matches your brand, a gift for your surf crew, or just a better option than your faded striped number from 2019, custom beach towels are the move. With premium materials, sustainable production, and truly personal design features, they’re the one accessory you’ll use over and over. Want one that turns heads and lasts? Start with the Signature Canaba Series by Empulse.

🔖 Bookmark This Guide

You never know when you’ll need a last-minute gift, club merch drop, or just an upgrade for your next beach trip. So go ahead—bookmark this now, and come back when you're ready to dry off in style.