Sustainable Style, Street-Ready Attitude

Sustainable Fashion never looked so Effortless

Welcome to Empulse, where style doesn’t cost the Earth. Literally. We’re tearing up the rulebook on fast fashion and rewriting it with purpose, progress, and pieces that actually give a damn. Our mission is simple: design bold, elevated streetwear with the planet front of mind.

This isn’t performative sustainability. This is real-deal responsibility. And we’re doing it in a way that moves with the culture.

ZERO WASTE. ALL IMPACT.

Empulse doesn’t do mass production. Every item is made to order through an advanced print-on-demand model. That means no overstock. No throwaway pieces. No guilt. Just intentional design, produced only when it’s needed.

Why does that matter? Globally, fashion waste is a silent monster—over 92 million tonnes of textiles end up in landfills every year, much of it never worn. Empulse’s solution? Make only what’s wanted. Nothing more.

Each purchase triggers production. That keeps resources in check and eliminates the biggest issue in fashion: overproduction. It’s fashion engineered for now—with tomorrow in mind

SMARTER SUPPLY CHAINS, CLEANER FUTURES

Empulse’s supply chain partners don’t just make things—they make change. The brand works with ethical producers who are pushing the boundaries of what responsible fashion can look like. Here’s what that translates to in real life:

• Water-based inks: Free from phthalates, formaldehyde, and other toxic nasties. Safer for workers, skin, and waterways.

• Low-impact stonewashing: Achieved with enzyme treatments that use less water, energy, and chemical discharge than traditional washes.

• Compostable mailers in Australia: Certified home compostable packaging, made from corn starch and PBAT. Breakdown time: 6 months.

• Recycled packaging: Used globally wherever local infrastructure supports it. All packaging includes easy-to-follow disposal instructions.

Australia’s packaging standards have become a global benchmark for sustainability. Learn more at Australian Packaging Covenant Organisation.

FABRIC INNOVATION THAT MOVES WITH YOU

Materials matter. Empulse pieces are built for movement and durability, but also for a lighter footprint. It’s not about basic cotton anymore—it’s about smart, future-friendly textiles that work with the planet.

Sorona® Fibers Made partially from plant-based polymers, Sorona® provides performance-grade softness, stretch, and recovery. It uses 30% less energy and emits 50% fewer greenhouse gases than comparable spandex blends.

Recycled Polyester Plastic bottles don’t belong in oceans—they belong in Empulse hoodies, bikinis, and swim trunks. This fabric:

• Reduces dependence on fossil fuels

• Requires less energy to produce than virgin polyester

• Keeps post-consumer plastics in circulation

Organic Cotton Used in the Eco Threads collection, it’s grown without synthetic pesticides or fertilizers. That’s better for the soil, better for the farmers, and definitely better for your skin.

Want the receipts? Empulse’s partners hold certifications from the Textile Exchange, Global Organic Textile Standard (GOTS), and OEKO-TEX® Standard 100.

ECO THREADS COLLECTION: MINIMAL FOOTPRINT, MAXIMAL STYLE

Eco Threads is the brand’s soft-spoken icon. It’s quiet luxury for the eco-literate—oversized fits, neutral tones, and streetwear silhouettes that flex sustainability.

• Shorts, hoodies, and loungewear made from organic cotton

• Stonewash finishes that look lived-in, not lab-created

• Printed with non-toxic, water-based dyes

• Each piece features a QR code linking to full material and manufacturing transparency

It’s fashion that tells the whole story—because today’s consumers don’t just want to know what they’re wearing. They want to know why.

GLOBALLY ALIGNED, LOCALLY COMMITTED

Empulse holds itself to global standards, but thinks local in execution. Its production partners operate in North America, Europe, and Australia—keeping manufacturing close to the end consumer to reduce freight emissions.

All partners adhere to:

• GRS (Global Recycled Standard)

• GOTS (Global Organic Textile Standard)

• OEKO-TEX® certifications for safety and sustainability

• Sedex ethical audits to ensure fair labour and human rights compliance

Read more at https://global-standard.org and https://oeko-tex.com

FROM SCREEN TO STREET

Empulse doesn’t just sell gear—it builds community. Its digital-first model lets fans shape drops, influence collections, and be part of a movement.

Want to rock the future? Every Empulse order is:

• Printed and fulfilled sustainably

• Delivered in eco packaging

• Tracked with carbon-offset options where supported

Tag it. Share it. Rep the mission. The brand’s online presence is a lookbook for conscious style: www.empulse.au |Insta @empulse_shop | TikTok: @empulse_shop

WHAT’S NEXT: MORE THAN MERCH

Empulse is evolving. New drops under consideration include:

• Sorona® activewear that blends performance and sustainability

• Custom embroidery on organic streetwear

• Print-on-demand collaborations with local artists

It’s also expanding its presence in climate-positive retail events, giving consumers a chance to see the movement IRL and explore how fashion can lead cultural change.

REAL STYLE DOESN’T WASTE

Empulse proves you don’t have to sacrifice culture to live consciously. The new streetwear isn’t just loud prints aRecycnd drop culture—it’s accountability, transparency, and making fashion better, one piece at a time.

This is gear built for movement. For people who give a damn.

So next time someone asks what you're wearing, you can say more than just a brand.

You can say: "I wear change. I wear Empulse."